(PRWEB) February 17, 2012
TOMY announced that Easy2 Technologies has been chosen to provide a multichannel solution to deliver its shoppers online and mobile product content.
?TOMY is excited to partner with Easy2 for online and mobile product demos,? said Willie Wilkov, Vice President, Marketing Communications, TOMY International. ?Their self-service tool will help us efficiently deliver robust demos across all of our toy and juvenile products brands. Our goal is to upgrade our online merchandising across all our retail partner sites, improving conversion and driving incremental ecommerce sales.?
Easy2 Product Demos help shoppers learn more about products by allowing them to interact with engaging and educational content such as image galleries, features and benefits, 360
